时间：2023-03-14
题目: “经济学系列讲座”第51期 蛋糕经济学：如何实现企业商业价值和社会责任的双赢
主讲人：Alex Edmans MIT金融学博士、伦敦商学院金融学教授
主讲人：Review of Finance主编、Journal of Financial Economics副主编
时间：2023年3月23日下午3:30-4:30
线上：Zoom会议号：863 7330 9366
会议密码：123456
主持：张中祥 天津大学马寅初经济学院创院院长、卓越教授，国家能源、环境和产业经济研究院院长
报告简介
传统的经济学理论认为，利润最大化就是企业存在的目的。本书建立了一个全新框架，说明并非如此。作者认为：分蛋糕思维甚至抢蛋糕思维负面影响非常大，让企业、个人和社会陷入零和博弈的陷阱中。抢蛋糕不如做大蛋糕。 1）为什么以利润最大化为目标，往往实现不了利润最大化？2）为什么致力于增进社会价值，往往会在不经意间实现巨大的利润？3）如何权衡取舍，实现商业价值和社会责任的双赢？本书从经济学理论出发，用案例和强有力的论证，论述了企业如何确立宗旨、“做大蛋糕”，并说明当企业以宗旨为导向、增进社会价值时，往往可以实现长期利润，收获长期成功。本书揭示了ESG（环境、社会和公司治理）投资的底层逻辑，能给企业管理者、投资者以及专家学者都带来启发。
报告人简介
Alex Edmans is Professor of Finance at London Business School. He graduated from Oxford University and then worked for Morgan Stanley in investment banking (London) and fixed income sales and trading (New York). After a PhD in Finance from MIT Sloan as a Fulbright Scholar, he joined Wharton in 2007 and was tenured in 2013 shortly before moving to LBS.
His research interests are in corporate finance, responsible business and behavioural finance. He is a Director of the American Finance Association and a Fellow of the Financial Management Association. From 2017-2022，he was Managing Editor of the Review of Finance.
Alex has spoken at the World Economic Forum in Davos, testified in the UK Parliament, presented to the World Bank Board of Directors as part of the Distinguished Speaker Series, and given the TED talk What to Trust in a Post-Truth World and the TEDx talks The Pie-Growing Mindset and The Social Responsibility of Business with a combined 2.5 million views. He has written for the Wall Street Journal, Financial Times, Harvard Business Review and World Economic Forum and been interviewed by Bloomberg, BBC, CNBC, CNN, ESPN, Fox, ITV, NPR, Reuters, Sky News, and Sky Sports.
Alex serves as a Non-Executive Director of The Investor Forum, which promotes collaborative engagement between investors and companies, on Royal London Asset Management's Responsible Investment Advisory Committee, and on the Steering Group of The Purposeful Company, a UK consortium of leaders in responsible business. The UK government appointed him (jointly with PwC) to study the alleged misuse of share buybacks and the link between executive pay and investment.
Alex was named Professor of the Year by Poets & Quants in 2021. He has won 24 teaching awards at Wharton and LBS, won the Finance for the Future award for Driving Change in the finance community, and featured in Thinkers50 Radar.
